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Lichita (Maite Perroni) has been working at Iconika Ad Agency for 10 years but feels undervalued and invisible. She decides to make a change and transforms herself from the office “whipping girl” into the empowered Alicia. However, no climb to the top is ever easy and, along the way, she faces situations that test her character and values.

Chantal Andere
Sandra Madariaga

Maite Perroni
Alicia "Lichita" Gutiérrez López

Ingrid Martz
Luciana De Toledo y Mondragón Iribarren

Arath de la Torre
Roberto Duarte

Luz Elena González
Jesusa "Chuchette" Urieta

Eduardo Santamarina
Augusto De Toledo y Mondragón

Gonzalo Peña
Ángel Vidal

Dominika Paleta
Sheila Uribe Lazcano

Fernando Larrañaga
Agente de la API #3

Carla Cardona
Martha de Vidal
1994

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